The code says that charities using telemarketing to fundraise should not call supporters who have asked not to be called, with the exception of "calls undertaken in the course of the administration of support that has already been achieved".
The issue was ignited when telemarketing firm Pell & Bells, which specialises in fundraising, advocated calling donors who had opted out of receiving calls, in order to check if this remained their wish. Pell & Bales has now backed away from this practice.
The IoF's code does not prohibit this practice, , but the Privacy and Electronic Communications Regulations do.
Colin Lloyd, former president of the Direct Marketing Association, chair of the Fundraising Standards Board and the Telephone Preference Service, to clarify the rules.
Senior figures in fundraising told Third Sector that the code is likely to be changed so it covers all telephone calls by fundraisers.
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