The ad, directed by Frederik Bond, sees a group of truth-seeking friends attempting to cross a star gate, and being rejected when one of their number is caught wearing trainers.
The group rally around their friend and "try somewhere else", with the ad ending on the 'you know who your mates are' slogan.
The CGI special effects in the ad were created by the Moving Picture Company, better known for creating the special effects in this year's British sci-fi movie 'Sunshine'.
To see more films in this series