Labelling will demonstrate a "commitment from companies to reduce the carbon footprint of their products".
The Carbon Trust said that the initial phase of the scheme's development, the label and methodology will be trialled by a number of major brands including Walkers, Boots and Innocent drinks, in order to "test and build consumer understanding".
The trust said: "Over time it is hoped that the new label will help consumers make purchasing decisions by displaying a measure of a product's carbon content from source to store."
The first product to appear on shelves with the new logo will be Walkers Cheese and Onion crisps.
The new packs will appear in major supermarkets and independent retailers from mid April.
Boots will be introducing point-of-sale material with the label to accompany the launch of Botanics and Ingredients range shampoos with a reduced carbon footprint.
It will also be giving advice to consumers on how they can reduce their personal carbon footprints. This material is expected to be in more than 250 stores from July.
Innocent drinks will display the label for all smoothie recipes on the company website, starting with the mango and passionfruit smoothie today.
As part of the initial phase of the scheme, the methodology will be reviewed by a specially-created Technical Advisory Group, chaired by Jim Skea, research director of the UK Energy Resource Centre, with members from across Government, business, environment and consumer groups. The review will include a detailed consultation with industry and stakeholders.
Companies displaying the label will sign up to a "reduce it or lose it" clause whereby, if they fail to reduce the carbon footprint of the product over a two-year period, they will have the label withdrawn by the Carbon Trust.