Ogilvy Group UK has got four campaigns on the shortlist and Craik Jones Watson Mitchell Voelkel, Proximity and RMG Connect each have three.
20:20 London and Story each have two entries, for Sony Computer Entertainment Europe and its Gangs of London campaign and The Glenmorangie Company respectively.
Partners Andrews Aldridge, Wunderman London, Claydon Heeley, MRM Worldwide, EHS Brann, WWAV Rapp Collins and Saatchi & Saatchi have one entry each.
The awards, including the prestigious Grand Prix and Direct Agency of the Year, will be announced at a ceremony tonight.