BetVictor "Euros final" by Mr President

Gambling brand BetVictor has rolled out OOH ads tapping into the Euro 2020 final between England and Italy.

The billboards, by Mr President, feature ex-England player Michael Owen and former football manager Harry Redknapp and carry the strapline "It might be, just maybe, oh please let it be, coming home".

They are supported by a TV ad directed by Chris Faith through production company Faithful Hound.

Installed ahead of the Euro 2020 final on Sunday (11 July), the billboards follow an for BetVictor in which Owen and Redknapp discussed football in the run-up to the tournament while playing golf.

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Creative agency
Chief strategy officer
Executive creative director
Head of account management
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Strategy director
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Media agency
PHD
Client
Brand and creative director
Production company
Director
Producer
Editor
DOP: Charlie Grainger
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Sound engineer
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Photography production
Retouching

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