BETA International hires Showplans for long-term

Showplans has confirmed its technical showplan service will be used by BETA International at its next event in February 2014.

Showplans recent contract win for National Boat Shows
Showplans recent contract win for National Boat Shows

The technical and interactive floorplan supplier said organisers of the event, a trade fair showcasing equestrian, pet products and country clothing taking place between 16 and 18 February 2014 at Birmingham’s NEC, contacted Showplans to redesign the floorplan.

Claire Thomas, organiser of BETA International, said: "The appointment of Showplans is part of our commitment to delivering excellence at the trade fair. Every associate and contractor is carefully selected for their ability to deliver a first-class service and ensure that each aspect of our planning is carried out in a highly efficient and precise manner.

"We are very pleased to count Showplans as part of our professional team."

Organisers of BETA International have revealed a number of companies backing next year’s event, including equine feed and balancer specialist TopSpec, clothing specialist Caldene, and regional monthly magazine Equestrian Life.

BETA has also recently appointed Jackie Woolley as its new operations manager, who will be responsible for hall layout, contractor liaison and feature areas, as well as stand allocation.

Showplans revealed a new three-year deal with in March.

Comment below to let us know what you think.

For more in-depth and print-only features, showcases and interviews with world-leading brands, don't miss the next issue of Event magazine by

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now