The latest addition to the Beckham brand is promoted by a raunchy advert in which David and Victoria share a passionate embrace in a lift.
The advert begins with Victoria entering a lift in which David is already standing.
The doors close and the audience is shown a series of intimate shots of the couple kissing, including an image of Victoria apparently naked from the waist up.
The ad ends with the couple standing side by side, David wiping lipstick from his mouth and minus his bowtie, while Victoria stares at the camera.
The Beckham brand has reportedly earned £110m over the years for the pair, through joint projects such as perfumes and advertising campaigns for Emporio Armani underwear.
, as reported in Marketing Magazine.
Intimately Beckham Yours is the fifth fragrance David and Victoria Beckham have created together.