Bebo challenges MySpace with launch of music offering

LONDON - Social networking site Bebo has launched a music offering, Bebo Bands, heating up the competition with main rival MySpace.

claims to have already attracted more than 25,000 groups and artists to its offering, which enables users to upload their own music tracks. 

Among a host of features, which Bebo claims will takes "the online music experience to the next level", users can upload unlimited music and content including albums and video. Main rival only allows users to upload four tracks.

Bebo has established deals with record labels and independent artists to provide users with music and features, including a playlist chart, which will update the most copied playlists for Bebo Bands users.

Michael Birch, CEO and founder of Bebo, said: "We took our time to launch Bebo Bands to enable us to develop the best available product on the market. We have designed it so that users can share music content and help spread the word about the bands they like, thus putting them at the forefront of music discovery.

"Bebo is the perfect platform for this and we intend to evolve Bebo Bands to ensure that genuine talent will always rise to the top".

According to Nielsen//NetRatings, Bebo is the largest social networking site in the UK. It has more than 25m registered members worldwide.

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