BBC pulls Euro 2004 trail after TalkSPORT legal threat

LONDON - The BBC has been forced to withdraw a trailer that claimed Radio Five Live had exclusive broadcast rights to Euro 2004, following legal threats from commercial sports station TalkSPORT.

BBC pulls Euro 2004 trail after TalkSPORT legal threat

The trailer, which was broadcast on BBC One last night, made the claim relating to Five Live's coverage, despite rival TalkSPORT owning the rights to broadcast the tournament.

Following the broadcast, TalkSPORT instructed its lawyers to seek an immediate apology, a correction on BBC One and an undertaking that the claim will not be repeated. It is also seeking unspecified damages and legal costs.

A Five Live spokeswoman said that although an official apology has not been given, the trailer has been withdrawn and revoiced. The BBC has also pledged not to repeat the claim.

She said: "We did broadcast a trailer on BBC One last night that claimed that coverage was exclusive... this is not the case as TalkSPORT also has the rights. The trailer has been withdrawn and revoiced and the BBC will not be repeating that claim."

A statement from TalkSPORT said: "The lawyers say the trailer represented a serious malicious falsehood, which causes TalkSPORT grave financial damage. The purchasing of these rights and promotion of them has been a substantial investment.

"TalkSPORT has been promoting its coverage as official broadcaster of the tournament and the trailer is defamatory by claiming TalkSPORT has no rights."

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