LONDON - The BBC Scottish Symphony Orchestra has launched an outdoor campaign using posters that play music to commuters as they pass by.
The ‘Sonic' sites from CBS Outdoor contain music chips that play classical music to promote the 2009/2010 Season. The creative encourages consumers to purchase season tickets for Scotland's prestigious Orchestra.
The campaign will run across the Scotrail network and includes six and four sheet formats. It will run for six weeks.
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