BBC iPlayer to become available on Sky Player platform

Marketing

Fiona Ramsay

October 20, 2008

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BBC iPlayer to become available on Sky Player platform

LONDON - Sky Player, Sky's online TV service, is the latest platform to carry BBC's iPlayer video-on-demand offering, following its successful take-up by Sky's rival, Virgin Media, in April.

The new version of Sky Player, recently rebranded from Sky Anytime, includes a series of BBC branded sections, with listings information and links to all TV programmes on the BBC iPlayer service.

Sky Player, which offers users access to live and on-demand content from a range of channel providers, will now also offer access to free content from all the BBC TV channels.

Once viewers select a BBC programme to view, they will be transferred to the BBC iPlayer site for video playback.

BBC iPlayer offers more than 400 hours of BBC TV programmes each week. The service is available via the BBC website, Virgin Media, Apple iPhone and iPod touch and Nintendo Wii.

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