Advisory service Simplifydigital launches first TV campaign

Telecoms / Utilities

Fiona Ramsay

March 13, 2009

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1 minute

Advisory service Simplifydigital launches first TV campaign

LONDON - Simplifydigital, the free sales advisory service for broadband, digital TV and home telephony set up by former BSkyB marketing director Charlie Ponsonby, is launching its first TV and poster campaign.

The campaign highlights the savings consumers could make with digital deals available from Sky, Virgin Media, TalkTalk, AOL, Orange, O2 and Top UpTV.

The 60-second and 30-second TV campaign will break on Five across the UK and centres around the advisory service's impartiality.

The poster campaign will comprise six-sheet roadside panels in support of the press activity which has been running since Simplifydigital launched last year across titles including The Telegraph, Sun, Times, The News of the World and Daily Mail.

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Advertising