Adidas 'the spark' by 180 Amsterdam

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Advertiser
Adidas -
Agency
180 Amsterdam -
Sector
Media / Entertainment Brands and Sport brands
Lionel Messi, the Argentine footballer, stars alongside Zinedine Zidane in a new big-budget Adidas ad promoting its F50i football boot.
Created by 180 Amsterdam, the commercial pastiches a graphic novel, narrated by Zidane, who goes on a journey to Buenos Aires to discover the origins of Messi’s talent.