The shops will feature 'interactive zones' where customers will be able to assess their prowess in fields such as balance, speed and jumping. Computers will then compare customers' performance with that of professional athletes.
Adidas will unveil the first of the stores, designed by branding and digital agency Start Creative, in London early next year.
If it is successful, further shops will follow in major cities across the country.
Shoppers who take part in the sporting assessment will be asked to submit their contact details. Adidas will then send them personalised training recommendations by email, which will include information about the brand's clothing and sports equipment.
Adidas said the purpose of the stores was to increase sales and capture customer data.
Last year, Adidas opened an interactive shop in Beijing as the city prepared to host the Olympic Games. It has since introduced the concept in Paris and Berlin.
Erich Stamminger, brand president at Adidas, said the Beijing Brand Center had served as a model for concept stores in other cities.
The building covers an area of 34,000ft2, and was seen as an attempt by Adidas to step up its challenge to Nike in the Asian marketplace.
The store is located in the Chinese capital's entertainment district, Sanlitun.
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