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Integrated Marketing News, Articles & Analysis
Read the latest Integrated Marketing News, Articles & Analysis at ±±¾©Èü³µpk10live UK
Disney and Visa team up for integrated campaign
Partnership will also involve Visa’s banking brand partners.
Adam & Eve/DDB recruits WPP’s Sarah Todd to lead client strategy and integration
She was previously UK CEO of Geometry Global.
Trio of incumbents defeated as Sainsbury’s names new BTL shop
The & Partnership, Gravity Road and Table19 lose out.
Collapsing the purchasing funnel, one click at a time
No technology has taken social media by storm the way AR has in the past four months.
Publicis Sapient grows global experience team with two senior hires
Chief experience officer John Maeda has added Karin Giefer and Quinnton Harris to senior team.
TMW Unlimited appoints Chris Mellish as CEO
Mellish appointment latest in series of senior management changes at Unlimited Group.
Wimbledon wants its experience to start in the queue
HSBC and American Express are activating in Wimbledon queue.
Experian poised to award CRM business to Lida
Data company called review in May.
Tesco signs up Jamie Oliver for healthier eating drive
Former Sainsbury's brand ambassador Jamie Oliver has been signed up by rival Tesco to become the face of the supermarket's
Co-op community choir delivers angelic renditions of Channel 4 theme tunes in pioneering partnership
Co-op and Channel 4 are launching a series of TV spots in which singers from the retailer's Christmas campaign perform
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