Nestle News, Articles & Analysis

Read the latest Nestle News, Articles & Analysis at ±±¾©Èü³µpk10live UK

Articles: 54 Results
An animated man running in the park while carrying his dog

Lindahls shows how small wins add up to a big difference in first European campaign

The stop-motion spot for the quark brand was created by Dark Horses.

Brand Buzz

Brand Buzz: October's social media highlights

±±¾©Èü³µpk10 rounds up what brands got up to on socials last month.

Lisa Humphreys

WPP appoints first Nestlé Europe client lead

Move follows WPP winning Nestlé’s European media account last September.

Church & Dwight: retains Wavemaker as its media partner

Canada new-biz spotlight: WPP’s Church & Dwight win is biggest media move

Independent agencies also score big wins, including SharkNinja and PwC.

Nestlé ups marketing spend by nearly 1%

Nestlé increases marketing spend as sales fall 1.5%

Chief executive said Nestlé delivered ‘increased marketing investments’ despite the cost-of-living crisis.

Aldi: Account split between Wavemaker and EssenceMediacom

EMEA new-biz spotlight: Media activity swells as WPP lands biggest reviews

Independent shops win big in the UK but level of activity drops.

Ferrero: Publicis Groupe walks away with home market

Global new-biz spotlight: Media activity bounces back with Ferrero and Beiersdorf moves

Meanwhile, Ikea dominates creative.

Top media stories collage 2023

±±¾©Èü³µpk10's most-read articles of 2023: Media

In case you missed them, ±±¾©Èü³µpk10 is rounding up the most popular media articles from 2023.

Three boxes of Cheerios

Cheerios appoints UK creative agency

Nestlé Cereals brand previously worked with Mother.

eCommerce trolley and shopping concept

ISBA publishes standardisation framework for retail media

Framework is result of a collaboration including Omnicom Media Group's Transact and brand owners such as Unilever and Nestlé as