Morrisons News, Articles & Analysis

Read the latest Morrisons News, Articles & Analysis at ±±¾©Èü³µpk10live UK

Articles: 62 Results
Morrisons has worked with Wavemaker for nearly three decades. (Image: Morrisons)

Morrisons invites three agencies to pitch for media account

The supermarket was among incumbent Wavemaker's top-spending clients in 2023.

Valentine's ads

Valentine's Day 2025 round-up: how brands are treating romance

From 'World dump day' to 'Knorrplay'.

Collage of John Lewis & Partners, Etsy, Waitrose & Partners and McDonald's

Christmas 2024 round-up: Watch all the festive ads

±±¾©Èü³µpk10 rounds up the latest festive ads from brands.

Morrisons Christmas ad

Morrisons’ Christmas ad is a musical mischief of singing oven gloves

Leo Burnett created the campaign.

A reenactment of William Morrison selling eggs at his market stall in Bradford in 1899.

Morrisons celebrates 125th year with campaign championing fresh British food heritage

The work was created by the supermarket's creative agency, Leo Burnett.

Collage of B&Q, Morrisons, Marmite, EE, Ikea, McDonald's, Cadbury, Girl vs Cancer, Uber Eats

The Work: the 15 most-read campaigns of 2023

Eyebrow-raising and Marmite-licking are just some of the things that appear in ±±¾©Èü³µpk10's most-read work stories of 2023.

Still from John Lewis ad

±±¾©Èü³µpk10 Podcast Xmas special: Atkin and Brim on John Lewis, Asda, Aldi, McDonald’s and more

In part two of a Christmas ad special, guests Lyndsey Atkin and Richard Brim critique the latest batch of festive

Two oven gloves put together to make a heart shape

Which Christmas ads have made the top 10 for effectiveness?

System1 ranking is based on the strength of audiences' emotional response to ads.

An image from the Morrisons Christmas ad

±±¾©Èü³µpk10 Podcast Xmas special: Sobhani and Kolbusz on Asda, Coke, M&S and more

Guests David Kolbusz and Chaka Sobhani get in the festive mood with Maisie McCabe.

Still from Asda ad with PV logo

Christmas Private View part two: Morrisons, Asda, Sainsbury's and more

Abbott Mead Vickers BBDO's Nicholas Hulley and VCCP's Darren Bailes give their verdict on a selection of this year's Christmas