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Lego News, Articles & Analysis
Read the latest Lego News, Articles & Analysis at ±±¾©Èü³µpk10live UK
Christmas 2024 round-up: Watch all the festive ads
±±¾©Èü³µpk10 rounds up the latest festive ads from brands.
Festive feline 'Cataclaws' stars in Lego Christmas spot
The campaign was created by Our Lego Agency in partnership with the Lego global brand development team.
Power 100 2024: Top five in leisure and lifestyle
±±¾©Èü³µpk10's Power 100 reveals the marketers who lead the way in their respective sectors. Here are five of the big
All change at top of UK new-business media and creative rankings
Publicis Media leads this week’s media ranking while Leo Burnett heads the creative table.
Diary of a Young Creative: tackling a brief, brick by brick
A suitably animated Diary covers a week working on (dream gig ahoy) a Lego video shoot.
Starcom closes in on rivals at top of league after Lego win
Meanwhile, PHD maintains its lead and Publicis Media wins $429.4m Hershey Foods account.
PHD maintains lead as Very Group win propels Zenith up rankings
Three new shops enter the top 20 league table this month.
Lego Group recruits 72andSunny creative lead as global creative director
Lego, which recently concluded an 18-month media agency review, also appoints Mother's Marina Banks to operations role.
The Lego Group picks agency for £330m global media account
Incumbent Initiative repitched for the account.
Rise 2024 conference: marketing chiefs offer six lessons on the benefits of DEI
Annual DEI-themed event had speakers including marketing chiefs from Diageo, Lego and Procter & Gamble.
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