Aldi News, Articles & Analysis

Read the latest Aldi News, Articles & Analysis at ±±¾©Èü³µpk10live UK

Articles: 116 Results
Aldi shopping list billboard
March 31, 2025 by Charlotte Rawlings

Aldi goes shopping for store managers with 3D special build

The campaign was created by McCann Manchester.

Brand Buzz February
March 03, 2025 by Jamie Rossouw and Charlotte Rawlings

Brand Buzz: February's social media highlights

±±¾©Èü³µpk10 rounds up what brands got up to on socials last month.

Aldi's latest UK Christmas advert, by McCann, starring Kevin the Carrot.
January 16, 2025 by Beau Jackson

Aldi launches multimarket media review

The supermarket last held a UK review in 2022.

Collage of John Lewis & Partners, Etsy, Waitrose & Partners and McDonald's
December 24, 2024 by Charlotte Rawlings

Christmas 2024 round-up: Watch all the festive ads

±±¾©Èü³µpk10 rounds up the latest festive ads from brands.

kevin the carrot aldi
December 17, 2024 by Alessandra Scotto di Santolo

Top 10 favourite Christmas ads of all time revealed

The research showed campaigns like Aldi’s Kevin the Carrot and Coca-Cola’s Christmas trucks stand out for their timeless appeal.

Brand Buzz November
November 29, 2024 by Charlotte Rawlings

Brand Buzz: November's social media highlights

±±¾©Èü³µpk10 rounds up what brands got up to on socials this month.

Kevin the carrot in a fridge
November 26, 2024 by Alessandra Scotto di Santolo

Aldi spoofs Waitrose's whodunnit mystery in social film

The social ad was created by McCann Manchester.

Kevin the Carrot character from Aldi's Christmas 2024 campaign
November 04, 2024 by Alessandra Scotto di Santolo

Aldi's Kevin the Carrot returns to save the Christmas spirit

The festive campaign was created by McCann.

Stills of Christmas ads in the research designed as cards hung up on string
October 28, 2024 by Nicola Merrifield

Fame, emotion and TV unite top effective festive ads

IPA research also found the campaigns increased Christmas market share by an average of more than three percentage points.

Olympics and Paralympics 2024 round-up
August 28, 2024 by Marianne Calnan and Alessandra Scotto di Santolo

Paralympics 2024 round-up: see ads from Bupa, Nike, Toyota, Apple and more

±±¾©Èü³µpk10 takes a look at the ads around the Paralympic Games Paris 2024.