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Landor News, Articles & Analysis
Read the latest Landor News, Articles & Analysis at ±±¾©Èü³µpk10live UK
'You sometimes need to challenge clients': Landor's global president on shaping brands as business assets
Talking to ±±¾©Èü³µpk10, Christian Schroeder reflects on his return to Landor, how the brand consultancy agency has transformed, and the
St James’s Place launches UK brand campaign
±±¾©Èü³µpk10 was created by Ogilvy as brand faces deluge of customer complaints.
WPP consultancy Landor & Fitch rebrands
The agency's new ultramarine identity is inspired by the transformative power of water and pays tribute to origins of the
Drop the ‘girl power’ shtick when marketing women’s sport
Now, more than ever, brands must help to normalise women’s sport.
Why we need to make 2020 the year we ditch brand valuation
The limitations of brand valuation as a concept are becoming increasingly noticeable, so it's time for a rethink.
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