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Search results for "Needles"
MMGY appoints Beth Freedman as EVP and UK managing director
-sound campaigns that truly move the needle. Beth’s deep experience across media and ...
At last, Microsoft enters the AI chat with the launch of Copilot
Microsoft’s AI tool can literally help you find that needle in the hays...
The ‘merry-go-round’: how CMO exits leave agencies in limbo
the needle on metrics that are very measurable, very linear, very short-term and instant.&...
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Ads say women can be anything – but are they really helping?
a great look; they need to move the needle. Here’s how brands and agencies can creat...
Marketing sustainability: how AI and creative messaging can help win consumers
between intent and action, begging the question: how can we truly move the needle? T...
Inclusive campaign rolled out to champion trans and diverse voices to break menopause taboos
this bold campaign will shift the needle on menopause education and awareness."......
Drambuie ad mixes up dinner-party cocktails to a chorus of 'Ooooos'
has already shown proven preliminary results in shifting the needle of consideration for t...
Why celebrity-brand matchmaking is worthy of a right swipe
of effort, there are plenty of celebrity campaigns that just don’t move the needle a...
Will Olympic glory translate to more brand investment for women's sport?
NCAA Basketball tournament to move the needle in a meaningful way," adds Dhami. The soarin...
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From Earl Grey tea to Maya Angelou: how L'Oréal’s Laetitia Raoust drives impact
precious seconds is fierce. So, what can marketers do to push the needle in the right dire...
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