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Chris Grimwood

Is it time to become cereal killers?

August 30, 2023, by Chris Grimwood

on the cereal box is right down the list next to Makka Pakka – it's a generational thing.... on. And the breakfast hill isn't the one. Are my children making a cereal cocktail from a ...

Dorset Cereals' summer pop-up will tour the UK throughout the summer

In pictures: On the road with Dorset Cereals

June 10, 2015, by Brea Carter

Dorset Cereals' Life Begins at Breakfast summer experiential tour has visited three locatio... encourages passers-by to sample Dorset Cereals' Ultimate Range of products, which includes...

Special K: Kellogg remains dominant in the market, with four brands in the top five most-popular cereals among UK households

Sector Insight: Breakfast Cereals

October 18, 2011, by Jane Bainbridge

Cereals are still a firm favourite at the breakfast table, with brands promoting both their..., and cereals provide an affordable option, popular with all the family. According to TGI d...

Cereals: market value rose 12%

Sector insight: Breakfast cereals

March 16, 2010, by Jane Bainbridge

The most important meal of the day for many people is also a crucial battleground for the marketers ...The breakfast cereal market has experienced inflation as commodity costs have soared. Its v...

Asda revamps cereals range

September 07, 2009

Asda is relaunching its own-brand cereal range to give the products a greater 'family feel'...Branding agency flb has created fresh packaging across the retailer's 80 cereal variants, i...

Sector Insight: Cereal bars

June 17, 2008, by Jane Bainbridge

LONDON - The healthy snacking trend has boosted bars Cereal bars, which have expanded beyon...From humble beginnings, cereal bars have taken the UK market by storm. Catering to consumer...

Haymarket assumes ownership of Cereals

November 29, 2006, by Mike Fletcher

Haymarket Exhibitions has taken full ownership of the award-winning Cereals event following... and the Pig & Poultry Fair (Event, October). Cereals, incorporating Sprays and Sprayers, h...

Haymarket assumes ownership of Cereals

November 16, 2006, by Mike Fletcher

Haymarket Exhibitions has taken full ownership of the award-winning Cereals event following...Haymarket Exhibitions has taken full ownership of the award-winning Cereals event following...

Kelloggs launching Simpsons cereal

May 29, 2002

Ay Caramba! Kellogg's is launching a Simpsons cereal this month in conjunction with Fox Lic...

MEDIA: Cartoon cereal push

November 26, 1998, by LUCY BARRETT

will also feature on Kellogg’s Rice Krispies, Choco Krispies, Ricicles and Honey Loopz c... will also feature on Kellogg’s Rice Krispies, Choco Krispies, Ricicles and Honey Loopz c...

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