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±±¾©Èü³µpk10 UK topic page, a collection of c&aign articles and analysis

Articles: 100 Results
Hairdresser Daniel Johnson will front the new campaign

Panasonic UK to collaborate with hair stylist Daniel Johnson

Panasonic UK is to collaborate with award-winning international hair stylist Daniel Johnson, with a range of experiential activity planned as

Volvic Juiced: launching summer campaign

Volvic Juiced plans experiential drive to celebrate summer season

Juicy water brand Volvic Juiced is launching its biggest-ever brand campaign to date, which will include experience-led activity alongside nationwide

A total of 70,000 pizzas will be distributed as part of the campaign

Dr. Oetker embarks on biggest ever sampling drive with 70,000 pizza giveaway

Frozen pizza brand Dr. Oetker Ristorante has embarked on its biggest ever sampling campaign, which will see it give away

The live events will be supported by reverse-psychology advertising

British Army to hold soldier engagement events for Generation Z

The British Army has launched a new campaign to attract 16-24-year olds, which includes a live campaign to encourage engagement

Strongbow Cloudy Apple

New Strongbow cider brand to get £1m sampling push

Heineken's new premium cider brand, Strongbow Cloudy Apple, will launch into the off-trade next month backed by a £1m national

Ribena to include experiential activity in its latest campaign

Ribena to embark on crazy golf-themed roadshow

Drink brand Ribena has announced plans to launch a crazy golf-themed experiential roadshow as part of its new 'Ribenary' campaign.

The run will take joggers past Sony Mobile's ultraviolet murals

Sony Mobile to host silent disco and night-time run for #ICan campaign

Sony Mobile has teamed up with magazine Time Out to host an event series as part of its Xperia Z3+

London Pride: runs #TweetAt12 Twitter campaign

Fuller's offers free pints to tweeting Londoners

Fuller's has launched a social media campaign that offers Londoners a free pint of London Pride.

Lord Bell: discusses creativity and the General Election

'If Cameron ran posters to say he believed in the NHS, people would believe him'

Lord Bell was a driving force behind some of the UK's most memorable and impactful political ads in the 70s

Brand sprites failed to add sufficient sparkle to the retailer's non-food sales over Christmas

Russ Lidstone: nothing is more effective at damaging a bad product than great advertising

Adwatch: Russ Lidstone, outgoing chief executive of Havas Worldwide London, reviews Marks & Spencer's Christmas campaign, reflecting on the impact