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±±¾©Èü³µpk10 UK topic page, a collection of Telefonica articles and analysis

Articles: 43 Results
O2 is seeking to help advertisers target Tube users
February 12, 2016 by Matthew Chapman

O2 opens up customers' browsing data to help advertisers target Tube users

Telefónica is opening up phone usage and browsing data from its O2 customers to brands to allow them to target

Members of the new TRO Madrid team
September 03, 2015 by Brea Carter

TRO opens second office in Spain

TRO has opened a new office in the Spanish capital of Madrid, a direct result of the agency's growing business

Giffgaff: future uncertain with O2 acquisition
May 14, 2015 by Shona Ghosh

Giffgaff moves into personal finance to disrupt banks

Mobile network Giffgaff has moved into personal finance, offering loans of up to £7,500 to customers aged over 21.

Telefónica's Jonathan Earle keeps focus with early morning exercise
May 01, 2015 by Jonathan Earle

Telefónica's Jonathan Earle: keeping fit at the crack of dawn is my secret work weapon

Jonathan Earle, head of customer strategy and development, Telefónica, finds early-morning exercise helps him focus and relax.

Gav Thompson: joins Paddy Power as CMO
April 24, 2015 by Ben Bold

Paddy Power appoints Giffgaff founder Gav Thompson as CMO

Paddy Power has ended its search for a marketing boss to replace Christian Woolfenden and appointed former Telefonica innovation boss

O2's marketing director, Nina Bibby
March 13, 2015 by Shona Ghosh

O2 trials instant click-and-collect in digital push

O2 is trialling "click-and-collect now", which allows customers to order a new phone online and collect it from a store

Telefonica: global ad boss Daniel Rosen
March 03, 2015 by Shona Ghosh in Barcelona

O2 parent Telefonica trials brand-sponsored data plans

The era of customers expensively overstepping their data limit may come to an end, with O2 parent company Telefonica trialling

Specialists: soon to be no more?
February 25, 2015 by Shivvy Jervis and Anil Pillai

Will specialists soon be a thing of the past?

In the first of our Big Debate series on the convergence channel, Shivvy Jervis, head of digital at Telefonica, and

Driverless cars: Meridian Shuttle hits the streets of Greenwich
February 12, 2015 by Shona Ghosh

O2 and Shell bring driverless cars to Greenwich

Shell, O2 and Royal Sun Alliance are among the brands participating in the UK's first driverless car trials in Greenwich.

Telefonica's start-up incubator Wayra
February 06, 2015 by Jonathan Earle

How working with start-ups taught O2 the importance of purpose

What is your purpose? A deceptively simple question can be hard for businesses to answer, says Telefónica's Jonathan Earle.