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Topic page for Puma at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of Puma articles and analysis
Event TV: Urban Nerds Collective
This month's Event Stories looks at the origins of youth marketing agency Urban Nerds Collective and its recent brand activations
Global: UMG and Puma to stage 'Music is Universal' experience at SXSW
Entertainment brand Universal Music Group (UMG) has teamed up with Puma and O Organics to stage a takeover of of
Top five experiential stories of the week
Puma's immersive fitness hub, Intermarketing launching a a new experiential offering, Nespresso's Creatista Studio, Backyard Cinema's Tarantino season and Garnier's
Puma launches experiential hub as part of 'Do You' campaign
Sports brand Puma has teamed up with agency Urban Nerds to stage a 24-hour experiential hub, designed as a platform
Event tech: Robots
From buddy bots to robotic coffee machines, Event looks at the latest robotic and artificial intelligence tech to watch.
Five of the best London 2012 brand activations
To mark the anniversary of the Opening Ceremony of the London 2012 Olympic Games this week, we highlight five of
In pictures: Puma launches Tricks range with Innovision
Puma teamed up with agency Innovision to launch its new 'Tricks' football boots at the Bargehouse in London on Wednesday
Sector insight: Sport and fitness
This year is set to be a big one for sport, with the Rio Olympics and Uefa Euro 2016 championship
Nike's female focus pushes marketing spend to $804m
Nike's stated ambition of turning women's sportswear into an $11bn business by 2020 is impacting its marketing budget, with spend
In pictures: Puma's immersive launch event with Red Bull Racing
Puma enlisted agency Innovision to unveil its new Puma x Red Bull Racing Lifestyle collection in London last Wednesday (17
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