Topic page for Programmatic at ��pk10 UK

��pk10 UK topic page, a collection of Programmatic articles and analysis

Articles: 38 Results

January 07, 2016 by Sue Unerman

MediaCom chief strategy officer Sue Unerman looks ahead to the trends that will define 2016.

December 15, 2015 by Phuong Nyugen

Ebay's director of advertising Phuong Nguyen argues that traditional broadcasters should sit up and pay attention to their digital contemporaries

December 07, 2015 by James Coulson

Marketers' richest source of data is their own customer data but many only scratch the surface of what's possible. James

December 03, 2015 by Staff

Search managers who embrace the potential of technology are spearheading the sector's growth

November 18, 2015 by James Bourner

With all media now being digital in one way or another, and all media heading towards programmatic, how can we

October 08, 2015 by Georganna Simpson

The leading brands TUI, Huawei, eBay, Moneysupermarket and Fiat Chrysler say there is strong ambition for programmatic TV advertising, so

October 07, 2015 by Charlotte McEleny

We've spent the past month celebrating the creative, emotional and effective brilliance of TV over the past 60 years but

September 23, 2015 by Gurjit Degun

There is a lack of understanding in programmatic trading among those working in advertising, according to a new report.

September 15, 2015 by Joe Connors

This year's dmexco theme, 'bridging worlds' is more than just a nice sentiment. It reflects marketers' pressing need to navigate

September 15, 2015 by Ian Monaghan

There is often a fierce debate around how creative and ad tech fits together, Ian Monaghan, director of EMEA operations

Topic page for Programmatic at ��������pk10 UK