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Articles: 515 Results
Jon Wilkins

The tragedy of Olive Cooke reveals a lack of humanity by charity marketers

The voluntary codes of contact under which charities operate do not appear to be working. Jon Wilkins, executive chairman of

FIFA4Coins.com: marketing emails were ruled to be offensive

Naked women ads banned for offensive content

Sexually explicit ads, including one that features a naked woman crouching on all fours, have been banned by the standards

West Quay Cars: ASA rules taxi ad is not offensive

Overweight woman ad for taxi firm is 'not offensive'

A private taxi company ad featuring a flamboyantly dressed and overweight woman with the caption "if I start to look

Hay: ‘We were in personalisation before people realised what personalisation was’

Tesco puts better online ad-targeting top of mind

The supermarket's data division, Dunnhumby, aims to make digital advertising more personalised, its chief executive, Simon Hay, tells David Benady.

CollectPlus: parcel delivery service launches its first TV ad campaign

Post Office faces attack from first TV ad by 'modern day' rival CollectPlus

CollectPlus is seeking to become a household name that is a more convenient option than the Post Office, with its

Data protection: EU urges heavy fines for abuse of proposed regulations

EU proposes £85m fines for brands abusing new data rules

Online brands such as Facebook, Google and Yahoo could face fines of up to €100m (£84.8m) if they flout data

Martin George: Post Office chief marketing and commercial officer

Post Office appoints Martin George as chief marketing and commercial officer

The Post Office has appointed Martin George, Bupa's former top marketer, to the position of chief marketing and commercial officer.

Royal Mail: DMA welcomes privatisation

DMA welcomes Royal Mail privatisation plans

The Direct Marketing Association (DMA) has welcomed confirmation that the Royal Mail will be privatised, arguing the move will help

TSB: unveils £30m multi-channel campaign

TSB launches with £30m multi-channel campaign

TSB has kicked off a £30 million multi-channel campaign developed by Joint, to mark its separation from Lloyds Banking Group