Topic page for Maxus at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of Maxus articles and analysis
Aldi plays on wine snobbery in post-Dry Jan booze campaign
Aldi Australia is subverting the notion of wine and booze snobbery with a campaign promoting its range of alcoholic drinks
Maxus launches Chorus for branded content, live experiences and collaboration
Maxus, the WPP media agency, has launched a branded content arm called Chorus.
Barclays launches football event to promote wealth management
Barclays has launched an initiative to showcase its investment insights and create debate over wealth management.
Media360: Barclays has moved from 'sales pitch' to content
Barclays has replaced the "good old sales pitch" with a clear process for how to push out editorial content.
SXSW for a first-timer: seek out your newfound Twitter friend crushes
Alex Grieves, a senior strategist at Maxus, visits SXSW in Austin, Texas, for the first time this year, and says
Claydon, Clifton, Blackett and Warby on Debrett's
Jon Claydon, Rita Clifton, Karen Blackett and Sarah Warby are among the advertising, media and marketing names to make it
SC Johnson consolidates global media planning with PHD
SC Johnson, the owner of Mr Muscle, has consolidated its global planning account with PHD in the US.
Event TV: Fiat creates guerilla outdoor campaign
Automotive brand Fiat marketed its new Panda Cross offering to Londoners last Friday (17 October) by broadcasting projections and rain-activated
Air France to activate at Africa on the Square
Airline Air France has revealed it will be hosting a photobooth activation as part of its sponsorship of Africa on
L'Oréal and Channel 4 end trading dispute
L'Oréal and Channel 4 have resolved their six-month trading dispute that has kept L'Oréal ads off all Channel 4 and
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