Topic page for HarperCollins at ±±¾©Èü³µpk10 UK

±±¾©Èü³µpk10 UK topic page, a collection of HarperCollins articles and analysis

Articles: 27 Results
HarperCollins sent paperboys from the 1920s out into the 21st century world
October 15, 2015 by Katie Deighton

Five brand experiences that took us back in time

As Future Day approaches (that's 21 October for those of you not acquainted with Marty McFly), Event examines the activations

The space will enjoy views overlooking Schermerhorn Row (Creative Commons: Michael Daddino)
August 04, 2015 by Katie Deighton

Global: HarperCollins to launch BookLab event space in Manhattan

Publisher HarperCollins has announced plans to open a temporary branded New York event space named the BookLab.

'The Monogram Murders': black and white newspaper boys promoting the new Hercule Poirot novel
May 28, 2015 by Ben Bold

Vintage Unilever and John Lewis ads in 1920s newspaper promotion of Poirot mystery

A newspaper warning of the 'Monogram Murders' is being handed out to Londoners, with the publication resembling a 1920s paper

Newspaper boys distributed the exclusive rag
May 22, 2015 by Katie Deighton

In pictures: HarperCollins stages 1920s newspaper stunt for Poirot launch

Publisher HarperCollins teamed up with creative agency Ralph to stage an experiential black and white sampling stunt in central London

Killer Crime will combine live with digital events
February 26, 2015 by Katie Deighton

Waterstones and Harpercollins to create Killer Crime Festival

Bookseller Waterstones has partnered with publisher Harpercollins to launch a new festival in celebration of crime fiction.

Harper Collins: UK headquarters in West London
December 05, 2012 by Katherine Levy

MediaCom scoops £2m Harper Collins account

MediaCom has been appointed to the £2m media planning and buying account for News Corporation-owned book publisher Harper Collins.

Daily Mail: free digital radio offer
July 16, 2010 by Sarah Johnson

Paper Round (16 July) - Which brands are advertising in the national press?

Sainsbury's, Kellogg's and NatWest promote their brand strategies in the national press today, while consumers have the choice of electronics

Daily Express: Continues 30p promo pannel
July 15, 2010 by Sarah Johnson

Paper Round (15 July) - Which brands are advertising in the national press?

Ryanair takes out an ad in two quality papers to apologise for an earlier ad criticising competitor EasyJet, while other

The Times: Mandelson promo day three
July 14, 2010 by Sarah Johnson

Paper Round (14 July) - Which brands are advertising in the national press?

Supermarkets take out several ads across all the tabloids today, pushing special offers and competing on price.

The Sun: Hols from £9.50
July 13, 2010 by Sarah Johnson

Paper Round (13 July) - Which brands are advertising in the national press?

The holiday season is truly underway with airlines and travel companies filling ad space across all the national papers, while