What does 2020 hold for the not-so-Wild West of influencer marketing?
Influencer marketing might have a bad rap, but it is set to make its presence felt even more over the next year, so ignore it at your peril.
TikTok may be sorry, but how will it protect its young audience?
With its latest ticking (TikToking?) off, the video-sharing site has its work cut out to catch up with other platforms.