The , which has confirmed Shane Byrne and Leon Camier as its new riders for the 2008 season, has retained Wrigley's Airwaves as its main sponsor following a deal managed by sports marketing company Generate Sponsorship.
As part of the agreement, the Ducati team will participate in promotional activity for Wrigley's Airwaves.
This includes a Generate Sponsorship-devised "Kick up a gear" campaign, which will be backed by a host of English sportsmen, including cricketer Liam Plunkett, rugby union player Lewis Moody and the Airwaves Claygate Powerboat team.
Wrigley's Airwaves began its association with the Ducati team in 2005 -- the year it won the British Superbike championship and came second in the Constructor's Championships.
In July, Airwaves secured a year-long principal sponsorship deal for the Claygate Offshore Powerboat team, which extends to ITV4 promotional coverage.
Toby Baker, marketing director at Wrigley's Airwaves, said: "We have had a fantastic three years with the team and we are looking forward to more great racing next season.
"Airwaves Ducati will be central to Wrigley's Airwaves Pro activity next year."