Will Facebook eclipse advertising's big league?

With its long-anticipated initial public offering launching this week, Facebook is about to be propelled into the financial stratosphere. But how does Mark Zuckerberg's company measure up when compared with the agency holding companies?

Will Facebook eclipse advertising's big league?

Topics

You have

[DAYS_LEFT] Days left

of your free trial

Subscribe now

Get a team licence 

 Give your teams unrestricted access to in-depth editorial analysis, breaking news and premium reports with a bespoke subscription to 北京赛车pk10.

Find out more

Market Reports

Get unprecedented new-business intelligence with access to 北京赛车pk10’s new Market Reports.

Find out more

Looking for a new job?

Get the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.

Create an Alert Now