The ad walked off with the Grand Clio for TV at the awards at the ceremony at the Eden Roc Resort & Spa in Miami, which was presided over by Clio executive TV jury chair Bob Isherwood, worldwide creative director at Saatchi & Saatchi.
The US led the awards with 104 Clio Statues, followed by Germany with 30, the UK with 27, South Africa with 23 and Australia with 17.
DDB Chicago, consistently proving its creative best, took home a Grand Clio for Radio for the Anheuser-Bush Bud Light 'Genius' campaign, prompting a domino effect of DDB honors as DDB Chicago was again named Clio's Agency of the Year.
DDB Chicago's tally helped drive DDB Worldwide to first place for the third year in a row in the Agency Network of the Year competition. The network won with 54 points followed by TBWA\Worldwide with 45 points. BBDO was third with 36 points.
Earlier this year Wieden & Kennedy took the top prize at the British Television Advertising Awards with "cog", which was directed by Antoine Bardou-Jacquet at Partizan.
The ad has also won the best European and cinema commercial and top honours at this year's Creative Circle awards.
While being heralded for being innovative, the two-minute "cog" spot was accused of copying a short film by Swiss artists Fischli and Weiss called 'Der Lauf Der Dinge' but this has not hindered its progress at awards ceremonies, where it has been widely lauded.
Despite all the controversy Creative Circle judges described the ad as a "mesmerising piece of film" that forever broke the mould of car advertising that had, until then, "seemed to roll off the same VW-patented production line".
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