MTV is to create its first completely user-generated programme, MTV's Best. Show. Ever. The show will ask viewers to film themselves doing weird and wonderful things and send clips in to the MTV website. The best - and weirdest - contestants will then be picked to appear on a talent contest-style programme. Swatch has been signed as the show and website sponsor.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)