RadioCentre has accused the BBC of promoting established acts, including U2 and Coldplay, over new up-and-coming bands, which it believes is detrimental to the growth of the music industry.
Despite the BBC having a strict policy on endorsement, the commercial radio body claims that the BBC logo had been used exclusively to promote Coldplay's worldwide Viva La Vida tour. It will now take its complaint to the BBC Trust.
Join a growing community of media, marketing and advertising professionals today
Read exclusive registrant only articles
Read more articles each month
Sign up for free specialised news bulletins
Register NowGet unprecedented new-business intelligence with access to ±±¾©Èü³µpk10’s new Market Reports.
Find out moreGet unlimited access to ±±¾©Èü³µpk10’s premium content for your whole company with a corporate licence.
Upgrade accessGet the latest creative jobs in advertising, media, marketing and digital delivered directly to your inbox each day.
Create an alert now
.jpg)
.jpg)