Cadbury has opened its Creme Egg Hunter's Lodge at the London Eye, as an extension of its #CremeEggHuntingSeason campaign.
The pop-up lodge debuts in London before touring other key locations including Bristol, Birmingham, Leeds and Edinburgh.
±±¾©Èü³µpk10 spoke to Creme Egg brand manager Aislinn Campbell about the activation, which follows on from last year’s Creme Egg Café.
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