Watch: ±±¾©Èü³µpk10's Cannes Survival Guide

All the advice you need before you hit the Cannes Lions including, don't book meetings before 11am and avoid the Gutter Bar at all costs...

The Cannes Lions International Festival of Creativity begins on 21 June and is the world's largest annual gathering advertising and marketing professionals.

The week-long event attracted 11,000 official delagates and more than 38,000 award entries last year, with many more visitors attending the fringe events that take place.

With so much to see and do, our helpful guide lays out the essential tips for surviving the event.

Catch all the latest video from Cannes at www.campaignlive.co.uk/youtube

For all the latest from Cannes, follow the ±±¾©Èü³µpk10 blog at: .

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