Ten 30-minute episodes will launch from January 2005, with the BBC promising that the show will take a fresh look at all aspects of the media world.
'The Desk' will include feature interviews and will examine issues such as media manipulation and musical editors' chairs in the New York magazine industry.
Janice Hadlow, controller of BBC Four, said: "Media has become a bigger and bigger story in recent years -- and not just for the industry itself, but for everyone who wants to understand how the modern world works."
The show will be a joint venture between Brule's production company, Winkontent, and Manchester-based production company Moonbeam Films.
Brule said: "'The Desk' will fill a huge gap in the schedules by satisfying people's unquenchable thirst for news about media in all its forms. It's exciting to be able to bring both the UK and international media agenda to television."
BBC Four was awarded non-terrestrial Channel of the Year at the Edinburgh International TV Festival last month.
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