VisitSweden 'Dave goes to Skane' by Glue London
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Advertiser
VisitSweden -
Agency
Glue -
Sector
Travel
A lairy, slightly xenophobic British cartoon character called Dave stars in a new viral campaign promoting the delights of Skane, a region in southern Sweden.
Dave, voiced by The Fast Show’s Simon Day, is seen travelling around different areas of Skåne making disparaging and yobbish remarks about everything he sees.
