Virgin Trains is not reviewing its media business

A spokesman for Virgin Trains has said "Virgin Trains is not reviewing its media business", putting halt to ±±¾©Èü³µpk10's story it was reviewing the account, handled by Manning Gottlieb OMD.

Virgin Trains: Manning Gottlieb OMD is the media incumbent
Virgin Trains: Manning Gottlieb OMD is the media incumbent

The newly consolidated media business, including planning and buying for both Virgin Trains and East Coast Trains, will be handled by Manning Gottlieb OMD going forward. The agency has been handed the additional £6.5 million worth of media billings without an official pitch process involving other agencies. 

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