Shaped by industry leaders, it will get to the heart of how to capitalise on the direction of such channels as sport, music, TV and film.
Top-level speakers will draw from real-life experiences to offer peneetrative insights into how to: establish innovative, effective partnerships; bring your brand to life; evaluate ROI; capitalise on future opportunities; and the impact consumer loyalty and spend
The conference offers the opportunities to learn from leading sponsorship gurus how to drive brand image and sales objectives. Speakers include: Thierry Campet, head of brand communications and customer experience, American Express; Paul Samuels, head of sponsorship and interactive partnerships, O2; Andrew Marsden, categories director, Britvic; Paul Leonard, head of commercial sponsorship, BT; Phil Beard, director of corporate relations, London 2012; Steve Cummings, sponsorship manager, Coca-Cola; Lucy Milton, head of sponsorship, BSkyB; and Simon Lilley, head of marketing, Flybe.
To confirm a place or for more information about this ground-breaking event on October 20 at the Dorchester Hotel in London, please visit .
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the