The school, which will be part of the American University in Dubai, is due to open by the end of the year and will focus on TV, radio and cinema.
It is hoped that an affiliation with either Columbia University or the University of Southern California in the US will be confirmed before the first courses begin.
The project is a joint initiative between AUD and the government owned Dubai Media Incorporated, which runs TV channels Dubai TV, Dubai One, Sama Dubai and Dubai Sports.
Najla Al Awadhi, deputy CEO of DMI, told Brand Republic that for the UAE's media and film industry to develop, it was essential to provide the best possible training to students in Arabic.
Al Awadhi, said: "It's not just about infrastructure, it's about developing people. The goal is to fill that gap -- making films in the Arab world, journalism in the Arab world -- because a lot of the best practices are learned in the West but they're not taught in Arabic.
"For example, we have people who come to DMI and they don't know how to write for television in Arabic because they're taught in English and their thinking is in English so it doesn't come out in Arabic. Even the simplest things, such as a slogan developed for the channel, is developed in English -- from the idea, to inception -- and then the Arabic doesn't translate as well because the beginning of the concept was developed in English.
"So our goal is to really close that gap by providing a programme that takes the best that the West has to offer, in terms of practices and experience, but utilises the Arabic language as a medium."
The school will aim to produce media specialists and journalists through the teaching of media knowledge and practice. Graduates will gain skills in such things as programme design, production, reporting, presentation and professional ethics.
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