The rise gave TV Choice, which has a cover price of 40p, a circulation of 1,082,654 copies, according to the Audit Bureau of Circulations. This compares with its more upmarket rival Radio Times, whose circulation fell by 4.6% over the past six months to 1,104,767. Radio Times has a cover price of 90p.
IPC Media's What's on TV remains the clear leader in the market with a circulation of more than 1,635,023 copies, down by 1.2% on its December 2003 figure.
Hachette Filipacchi remained dominant among the soap titles and said most readers had kept up with the increased frequency of Inside Soap, which went weekly in September 2003, and All About Soap, which went from monthly to fortnightly in April.
Sarah Vickery, director at Hachette Filipacchi, said: "As the original pioneer of the soap magazine, Hachette Filipacchi UK has rejuvenated and expanded what was a mature and slowing market by increasing the frequency of our two titles."
Into Soap launched in the category in February and IPC Media's Soaplife has also increased its frequency to become a fortnightly title. Hachette Filipacchi said the soap sector had grown by 50%.
If you have an opinion on this or any other issue raised on Brand Republic, join the debate in the .
_1.jpg)
.jpg)
