Shona Ghosh isn't convinced by the all-singing, all-dancing star of Docusol's latest spot - a nappy pleading for poo.
The ad’s clearly going for shareability given the lovelorn nappy swipes right on a poo on Tinder. But the disgusting-made-cutesy-through-song has been covered before by Metro Trains’ ‘Dumb ways to die’ in 2012, so it feels a bit ‘done’.
Brand: Docusol
Title: Make a nappy happy
Agency: McCann HumanCare
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