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The Tunisian National Tourist Office has boosted its promotional

marketing spend by 15 per cent to £1.5 million, and is set to kick

off activity early next year.

The campaign will see a major consumer and trade push incorporating both

above- and below-the-line initiatives including poster and press

campaigns, trade and consumer promotions and a major DM programme.

Further details of any activity were being kept under wraps.

The move follows the re-appointment of Dynamo Marketing, which has held

on to the business after a recent roster review. This is the sixth year

running that the agency has retained the account.