Submissions will open on 11 May, with the deadline on 19 June.
The awards ceremony will take place at London’s Grosvenor House hotel on 21 October.
Davidson has been at Wieden & Kennedy for more than 14 years, and has also worked at Bartle Bogle Hegarty, Leagas Delaney and BMP.
He said: "It’s a real pleasure to have the opportunity to review the very best in British advertising creativity."
At the 2014 awards, Abbott Mead Vickers BBDO won three Agency of the Year gongs in Digital & Interactive, Film and Press. Adam & Eve/DDB, Grey London and OgilvyOne each went home with two golds.
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