Feature

Three experiential events to watch this week

Lipton Ice Tea's water slide, Taste of London and London Technology Week are three experiential events to keep an eye on this week.

Three brand experiences to watch this week: Fever-Tree, Lipton Ice Tea and Laurent-Perrier
Three brand experiences to watch this week: Fever-Tree, Lipton Ice Tea and Laurent-Perrier

Taste of London, 17-21 June

Foodie festival Taste of London kicks off in Regent's Park this week with brand activations from Laurent-Perrier, Mortimer's Orchard and Fever-Tree.

, offering tutored tastings alongside a silent disco. Premium , too.

Lipton Ice Tea's Rise & Slide, 19 June

Dig out your bikinis and swim shorts for for one day only. As part of its Daybreaker series of events this summer, the slide activation will open at 7.30am until 7.30pm on King’s Boulevard. 

London Technology Week, 15-21 June

The second , organised by UBM and founded by London's official convention bureau, , kicks off this week with events from headline sponsors Accenture, Bloomberg and Goldmans Sachs, plus a host of both small and large businesses, including Barclays and Baker Tilly. Last year's inaugural event attracted 40,000 visitors – far more than the 10,000 predicted. 

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