Tatler to give away 'frisky knickers' with August issue

Condé Nast title Tatler has teamed up with British lingerie brand Rigby & Peller to give away free pairs of designer knickers with the magazine.

Rigby & Peller: supplies free knickers to Tatler readers
Rigby & Peller: supplies free knickers to Tatler readers

Newsstand copies of the September issue will carry a free pair of knickers, available in a choice of three colour combinations – Faith, Hope and Charity.

In addition, the issue also carries a £15 voucher, which is redeemable on transactions over £100 instore or on the Rigby & Peller website.

Kate Reardon, editor of Tatler, said: "I couldn't be more thrilled to be giving our readers a free pair of frisky knickers with the September issue.

"We are delighted to be firmly in bed with Rigby & Peller, it's a pleasure to work with another fabulous British brand with an incredible heritage, thriving modern business and light-hearted sense of humour.

"Personally I shall be wearing nothing but Faith, Hope or Charity knickers for the foreseeable future."

Reardon rejoined Tatler at the end of the following the departure of previous editor Catherine Ostler after a two-year stint at the helm.

Tatler magazine has recently bucked the generally downward circulation trend for glossy women's monthlies in recent times.

According to the most recently published data from the Audit Bureau of Circulations, Tatler sold an average of 87,258 copies each month in the second half of 2010, a year-on-year increase of 1.1%.

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