Sunny "Feather boiler" by Brothers and Sisters

Sunny, the short-term loans provider, has launched a TV ad as part of its "Life Support" campaign.

The activity sets out to challenge the perception of the short-term loan category, and promote the benefits of emergency cash relief.

Credits

Executive creative director
Creative director
Art director
Copywriter
Account director
Agency producer
Director
Production company 
Producer
Sound design
Director of photography