Sunday Times launches Doors

The Sunday Times is to get a new weekly 48-page supplement called Doors, aimed at the home computing and IT market.

The Sunday Times is to get a new weekly 48-page supplement called Doors, aimed at the home computing and IT market.

Doors debuts on 29 October, but ad sales efforts were disrupted last week by the news that Nick Chapman, the group head who has been managing the project, is leaving to become advertisement director of ±±¾©Èü³µpk10.

Chapman has spent 13 years at News International, starting out on Today.

As well as Doors, he has recently managed ad sales on The Times' new football handbook.

Times Newspapers ad director John Trickett said he was putting Amanda Evans in charge of Doors until he had decided on a long-term solution, which may comprise a restructure of the department. Evans is acting ad manager in the absence of Marie Foulkes, who is on maternity leave.

Doors represents a significant investment for Times Newspapers. It hopes to cash in on the growing demand for home-based computer equipment and peripherals. Clients being targeted include ISPs, hardware manufacturers and computer retailers.

Doors will include coverage of the net, computer games, TiVo and computer reviews but will not target techies.



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